Privacy Policy

Last updated: March 2026

Introduction

RUSHWEAR CPH ("we", "us", "our", or "Company") operates the rushwearcph.com website and mobile application. This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data.

We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

Personal Information: When you place an order, we collect:

  • Full name
  • Email address
  • Phone number
  • Delivery address and postal code
  • Product preferences and order history

Payment Information: Payment details are processed securely through Stripe. We do not store full credit card numbers on our servers.

Usage Data: We automatically collect information about how you interact with our website, including IP address, browser type, pages visited, and time spent on pages.

Cookies: We use cookies to enhance your experience. You can control cookie settings through your browser.

2. How We Use Your Information

RUSHWEAR CPH uses the collected data for various purposes:

  • To provide and maintain our Service
  • To process and fulfill your orders
  • To send order confirmations and delivery updates
  • To respond to your inquiries and support requests
  • To improve and personalize your experience
  • To send promotional emails about new services or special offers (with your consent)
  • To detect and prevent fraudulent transactions
  • To comply with legal obligations
3. Data Security

The security of your data is important to us but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

Security Measures:

  • SSL/TLS encryption for all data in transit
  • Secure password hashing for stored credentials
  • Regular security audits and updates
  • Limited access to personal data (staff only when necessary)
  • Stripe's PCI-DSS compliance for payment processing
4. Data Retention

RUSHWEAR CPH will retain your personal data only for as long as necessary to provide our Service and fulfill the purposes outlined in this Privacy Policy. We retain order data for accounting and legal compliance purposes (minimum 5 years as required by Danish law).

You have the right to request deletion of your personal data at any time, except where we are required to retain it by law.

5. Third-Party Services

Our Service may contain links to third-party websites and services that are not operated by us. This Privacy Policy does not apply to third-party websites, and we are not responsible for their privacy practices.

Third-Party Providers We Use:

  • Stripe - Payment processing (see Stripe's Privacy Policy)
  • Google Maps - Address autocomplete (see Google's Privacy Policy)
  • Resend - Email delivery (see Resend's Privacy Policy)
  • Manus - Hosting and authentication (see Manus's Privacy Policy)
6. Your Rights (GDPR)

Under the General Data Protection Regulation (GDPR), you have the following rights:

  • Right to Access: Request a copy of your personal data
  • Right to Rectification: Correct inaccurate data
  • Right to Erasure: Request deletion of your data (with exceptions)
  • Right to Restrict Processing: Limit how we use your data
  • Right to Data Portability: Receive your data in a portable format
  • Right to Object: Opt-out of marketing communications

To exercise these rights, contact us at [email protected] with "Data Request" in the subject line.

7. Children's Privacy

Our Service is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we discover that a child under 13 has provided us with personal information, we will delete such information immediately.

If you are a parent or guardian and believe your child has provided information to us, please contact us immediately.

8. Marketing Communications

We may send you promotional emails about new services, special offers, or other information we think may interest you. You can opt-out of these communications at any time by:

Note: Even if you opt-out of marketing emails, we will still send you transactional emails about your orders and account.

9. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this page.

Your continued use of the Service after such modifications will constitute your acknowledgment of the modified Privacy Policy and your agreement to abide and be bound by the modified Privacy Policy.

10. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

Email: [email protected]
Address: Copenhagen, Denmark
Service Area: Copenhagen postal codes 1000-2720

We will respond to your inquiry within 30 days.

11. Data Protection Authority

If you believe we have violated your privacy rights, you have the right to lodge a complaint with the Danish Data Protection Authority (Datatilsynet):

Datatilsynet
Borgergade 28, 5. sal
1300 København K
Denmark
Email: [email protected]
Website: www.datatilsynet.dk